The 2-Minute Rule for Johnnie Walker Blue Label Ultra
The 2-Minute Rule for Johnnie Walker Blue Label Ultra
Blog Article
To rejoice this technological breakthrough, only 888 limited edition bottles is going to be developed creating this an unmissable bit of record for collectors.
Diageo is a world leader in beverage Liquor with An impressive selection of brands across spirits and beer types.
Diageo’s experimented with sustainable packaging just before—a ninety% paper bottle for its Johnnie Walker Black in 2024— but Ultra’s new bottle is the tip in the spear for glass—especially for companies wishing to offer in Europe.
Picking out the proper starter whisky is a vital action for almost any budding malts enthusiast. Let's support You begin your journey.
Our best combination of our people and brands is our magic, and within our inclusive and supportive culture, your possibility to prosper is limitless.
The reveal of Johnnie Walker Blue Label Ultra signals the manufacturer’s dedication to innovation, with hopes that the bottom-breaking layout could inspire the more deluxe, lightweight, and reduced-carbon whisky bottles of tomorrow.
We hope that our discoveries could have a optimistic impression throughout the broader market and assist find out new opportunities for lighter, decreased carbon packaging possibilities.”
Johnnie Walker Blue Label Ultra is definitely the model’s lightest 70cl Scotch whisky glass bottle up to now and also to the ideal of your model’s awareness and research, the planet’s lightest 70cl Scotch whisky glass bottle2 . The design will take Daring strides and dares to experiment that has a recognised paradigm of luxury.
Weighing a hundred and eighty grams, the Blue Label Ultra bottle is really a glimpse into the future of sustainable luxury spirits packaging
“We didn’t know what we were being likely in order to reach after we set out to drive the boundaries of luxury, and the result is something that lots of reported would not be probable.
5 years ago, Johnnie Walker set out with a certain ambition; to move the spirits click here industry forward. Getting discovered that numerous luxurious categories have been heading in a new route – ‘fragile’, as opposed to ‘significant’ – the brand sought to experiment with one among its most luxurious whiskies. Aiming to force the boundaries of lightweighting glass, all inside the name of progress.
Diageo has submitted filings to possess its granted United kingdom Patent No. GB2616831 B endorsed as licensable of correct over the UKIPO patent sign up, and interested functions are invited to ask for a typical royalty no cost, non-unique licence from Diageo.
Aroma: Deep waves of dried fruits, antique oak, and subtle smoke with whispers of darkish chocolate and florals
The reveal of Johnnie Walker Blue Label Ultra signals the brand’s commitment to innovation, with hopes that the bottom-breaking style and design could encourage the more deluxe, lightweight, and low-carbon whisky bottles of tomorrow.
Of course—this collectible edition can be ordered online and transported securely for your door with signature confirmation.
Liquid Light enveloped visitors in a mesmerizing interaction of sunshine and shadow, with relocating mild passing by means of glass types and projecting sophisticated styles onto white walls.
Johnnie Walker got down to progress the spirits business by experimenting with lightweight glass for its luxury whiskies, influenced via the pattern toward 'fragile' instead of 'large' luxurious. The result was the Johnnie Walker Blue Label Ultra bottle, weighing just 180g without the closure.